Hosting a raffle is one of the most popular and effective ways to raise money for schools, nonprofits, and community events. But to make your raffle truly successful, you need exciting prizes — and that means knowing how to get a raffle donation from local businesses and sponsors.
Many companies are happy to contribute products, services, or gift cards to community raffles. The key is to make your request professional, personal, and purposeful. In this guide, you’ll learn exactly how to secure a raffle donation, plus get practical tips and ready-to-use templates that increase your chances of success.
Why Businesses Give Raffle Donations
Businesses love to support local causes because it helps them:
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Build community goodwill – Donating shows they care about local events.
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Gain exposure – Their brand is promoted during your event.
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Support meaningful causes – Many companies have annual budgets set aside for charitable giving.
When you approach them properly, a raffle donation request can lead to lasting partnerships that benefit both sides.
How to Get a Raffle Donation in 5 Easy Steps
Follow these steps to make your raffle donation request effective and professional:
1. Research the Right Companies
Before you start reaching out, identify businesses that align with your cause or community. Local restaurants, grocery stores, and retail shops are often the most responsive.
You can also target national brands known for community giving, such as:
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Walmart
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Target
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Panera Bread
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Starbucks
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Costco
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Chick-fil-A
These companies regularly accept raffle donation requests through online forms or local store managers.
2. Write a Clear and Compelling Request
Your request letter or email should be short, polite, and informative. Explain:
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Who you are and what your organization does.
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What event you’re hosting and when it will take place.
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How the raffle donation will be used (e.g., as a prize, auction item, or giveaway).
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What the business will get in return (recognition, signage, or mentions).
Be specific and confident — donors are more likely to say yes when they see your professionalism.
3. Personalize Every Message
Avoid sending the same generic email to dozens of businesses. Instead, personalize each raffle donation request by mentioning the company’s name and explaining why you chose them.
Example:
“We love how your store supports local youth sports, and we’d be honored to feature your brand in our upcoming community raffle.”
Personal touches show genuine appreciation and effort, which can make all the difference.
4. Follow Up and Stay Organized
After sending your requests, wait about a week before following up. A friendly reminder can often turn a “maybe” into a “yes.”
Keep track of which companies you’ve contacted, who responded, and what they’ve promised to donate. Having an organized list ensures your raffle donation efforts run smoothly.
5. Show Appreciation
Always thank every business that contributes — even if the donation is small. Send a handwritten thank-you note or an email after the event, and include photos or updates about how their contribution helped.
Publicly acknowledging donors on social media or event signage can also encourage future support.
Sample Raffle Donation Request Letter
Here’s a simple, customizable template for your next raffle donation request:
Subject: Request for Raffle Donation to Support [Your Event Name]
Dear [Business Owner/Manager Name],
My name is [Your Name], and I’m writing on behalf of [Your Organization Name], a [nonprofit/school/community group] dedicated to [briefly describe your mission or cause].
We’re hosting our upcoming raffle fundraiser on [date] to raise funds for [specific purpose — e.g., equipment, scholarships, or community programs]. We’re reaching out to local businesses to ask for a raffle donation that could serve as a prize for our participants.
Your contribution will help make our event a success and demonstrate your support for our community. In appreciation, we’ll recognize your business in our event materials, social media promotions, and during the raffle itself.
Thank you for considering our request. We’d love to partner with you and highlight your generous support.
Warm regards,
[Your Full Name]
[Your Title or Role]
[Your Contact Information]
[Organization Website or Social Media]
Best Types of Raffle Donations to Request
Not sure what to ask for? Here are some of the most popular raffle donation ideas:
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Restaurant gift cards
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Store vouchers
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Event tickets
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Gift baskets
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Spa or salon services
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Fitness memberships
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Tech gadgets or accessories
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Custom merchandise from local businesses
Offering a mix of prizes helps attract more participants and raise more funds.
Final Tips for Successful Raffle Donations
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Start early – Most companies need 4–8 weeks’ notice for donation requests.
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Be professional – Always use polite language and official email signatures.
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Stay grateful – Follow up with thank-you messages after your event.
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Build long-term relationships – Keep your best donors on your contact list for future raffles or sponsorships.
Conclusion
Getting a raffle donation doesn’t have to be difficult — it just requires preparation, professionalism, and gratitude. By researching the right companies, writing personalized requests, and following up respectfully, you’ll secure the prizes you need to make your fundraiser a success.
With these strategies and templates, you can turn your next raffle donation drive into a powerful event that raises funds, builds partnerships, and strengthens your community.